How to Use Surfer SEO to Boost Your Local Business

  • March 2, 2024
  • obm
  • 4 min read
How to Use Surfer SEO to Boost Your Local Business

Are you grappling with the frustration of meticulously optimising a page for local keywords, only to discover it hiding away on page 2 or 3 of search results? 

Fear not, as this post will introduce you to a transformative hack—Surfer SEO. This AI-powered tool not only fine-tunes and optimises your content but also provides a clear pathway to secure the coveted number one spot for almost any local keyword. 

In this blog post, we’ll dive into the world of Surfer SEO, where precision meets performance, and discover how it can propel your local business to the zenith of online visibility.

Understanding Surfer SEO

surfer seo

Surfer SEO stands as one of the best SEO tools for businesses seeking unparalleled success in local search rankings. 

As an AI-powered tool, it goes beyond conventional optimization methods, assigning a comprehensive score out of 100 to guide you through essential elements that can significantly impact your local search visibility. 

Why does securing the top spot matter? Consider the high search volume for terms like “plumber in London” or “loft conversions Essex“—being at the pinnacle ensures the lion’s share of clicks, leads, and business for your enterprise.

Step-by-Step Guide to Surfer SEO

Unlocking local SEO success in 2024 is easy with Surfer SEO. Below are the steps to follow –

1. Start with keyword research using Ubersuggest

Start your journey by performing thorough keyword research using a tool called Ubersuggest. If your focus is on “loft conversions Essex,” explore related terms that align with that business offering.

2. Move on to Surfer SEO analysis


Inject your chosen keyword into the Surfer SEO tool and discover a huge volume of variations aligned with your business. These variations will serve as the foundation for your localised content strategy.

3. Take advantage of dashboard insights

Navigate to the dashboard where you’ll see some vital insights. The dashboard provides a wealth of information—content score, suggested word count, heading recommendations, image count suggestions, and more. Pay keen attention to keywords recommended for headings and body content.

4. Begin content creation

With insights in hand, craft your content adhering to the recommended length and incorporating suggested keywords and headings. Aim for a Surfer SEO score of 70% or higher, a range proven to be optimal for achieving search ranking success.

5. Conduct a live page audit

Once your content is live on your website, copy the URL and input it into Surfer SEO’s audit tool. This initiates a comprehensive audit, revealing additional optimisation opportunities. 

From internal linking issues to keyword count adjustments and title and description enhancements, this step ensures your page is fine-tuned for peak performance.

Why the Surfer SEO hack works for local business?

  • Precision optimisation: Surfer SEO eliminates guesswork by providing precise recommendations on word count, keyword usage, and heading structure tailored to the nuances of local search.
  • Scalable success: The tool’s capabilities extend across various local keywords, allowing businesses to dominate their niche in local searches and capture the attention of their target audience.
  • Continuous improvement: The live page audit feature ensures ongoing improvements, addressing any lingering issues and maintaining your page’s search ranking over time.

Seize the Local Search Throne with Surfer SEO

In a landscape where local businesses vie for attention, securing the top spot for local keywords is paramount. The Surfer SEO hack offers a systematic and AI-driven approach to not only meet but surpass this goal. By following these steps and optimising your content, you’ll witness the transformative impact on your local search rankings. Seize the opportunity to outshine competitors and position your local business as the go-to choice in your niche.

Prefer to leave it to the experts?

Surfer SEO is just one of the many tools that you can utilise to start bringing in new leads for your business. Here at One Base Media, our marketing strategies take on a multi-pronged approach, targeting every lucrative platform to ensure a huge influx of leads and exponential growth for our customers.

Want us to help you? Simply get in touch with our team today and we’ll handle all the steps to get you set up for success in just a matter of days.

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