Effective advertising on Google can be a game-changer for home service businesses. In this comprehensive guide, we’ll walk you through the process of setting up Google Ads, focusing on search ads and call-only ads to drive calls and contact form inquiries.  So, buckle up as we optimise your campaigns for maximum performance and lead generation. […]

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When it comes to drawing in new leads via online advertising, home service businesses face a crucial decision on how to allocate their marketing budget effectively.  Google Ads and Facebook Ads are two giants in the digital advertising realm, each with its unique strengths and considerations.  In this blog post, we’ll explore the differences between […]

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Google Ads for Towing, Car Recovery Business

  • obm
  • February 21, 2024
  • 3 min read

In the competitive world of towing and car recovery services, leveraging digital advertising is crucial to stand out and attract customers. In this guide, we’ll break down the steps that we used for one of our clients. For them, we achieved a remarkable £15 per lead with a CPC of £2.29, resulting in 327 leads […]

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In the digital age, businesses are constantly searching for reliable lead generation sources that can be turned on and off like a tap. Enter Google Ads – a game-changer for local service businesses, especially in the trades and home service sector. But nothing is without its flaws. So, let’s delve into the pros and cons […]

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In today’s digital age, running a successful business often depends on your ability to reach and engage with your target audience online. One of the most effective ways to do this is through Google Ads, a pay-per-click advertising platform that allows businesses to display their ads to potential customers actively searching for their products or […]

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Google Ads is a powerful tool that allows businesses to reach their target audience effectively. One key element of a successful Google Ads campaign is the strategic use of keywords. In this guide, we will walk you through the process of adding and removing keywords, ensuring that you target specific keywords to different groups for […]

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71 Towing Leads With One Landing Page & Google Ads

  • obm
  • February 4, 2024
  • 4 min read

In the fast-paced world of towing services, a robust online presence can make all the difference. Today, we’re delving into the success story of one of our clients: a towing and car recovery business that conquered the digital landscape, turning every click into a profitable lead.  With an optimised landing page, this business achieved an […]

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9 Strategies to Improve Google Ads CTR

  • obm
  • January 31, 2024
  • 4 min read

Running a Google Ads campaign involves mastering various metrics, and one of the most critical indicators of success is the Click-Through Rate (CTR). What exactly is a good CTR for Google Ads, and how can you improve it to achieve optimal results? In this comprehensive guide, we’ll explore nine proven strategies while shedding light on […]

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In today’s digital age, running a successful local business goes hand in hand with a strong online presence. Among the myriad of tools available, Google Ads has proven to be a game-changer for countless businesses looking to thrive in their local markets. In this blog, we’ll explore the key reasons why and when you should […]

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Why Your Google Ads Not Spending Budget?

  • obm
  • January 19, 2024
  • 4 min read

Are you grappling with the frustration of a Google Ads campaign that refuses to take off, despite your finely tuned setup? You’re not alone in this journey.  In this blog post, we’ll unravel the mysteries behind why your Google Ad isn’t spending, and, more importantly, we’ll provide actionable solutions to propel your campaign towards success. […]

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