Latest Digital Marketing Trends 2020 | Infographic

The advancement in technological means has paved a way to so many trends in the past decade that it has benefited the common people immensely. From modifying the ways we utilize the digital marketing trends to making us aware of so many things in the web world, we have come a long way in developing ourselves. With the extensive use of technology, people today can connect to each other even…

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Why Google’s Algorithm Update of August 2018 is Making News

Have you face any issue with your website’s ranking in the past few weeks? Did it drop down or increase suddenly over this phase of time? Well, it is possibly because of the Google algorithm update 2018 that took place this month. To throw some more light on the fact, Google updates its algorithms almost 500 to 600 times every year and thus the possibilities of your websites rankings being…

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Website Design Tips That Attract More Visitors

In the past, it was your business suit and presentation that caught the eyes of prospects. Today, it’s all about your website design and functionality. If you don’t have an online presence, then you’re giving money away to your competition. If you don’t already have a website, then it’s time to build one and fast. And if you already have a site built, then it’s important to ensure the design…

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SEO 101: What is it and Why Does Your Business Need it?

Are you hearing all this buzz about SEO and wondering what it can do for you and your business? Search Engine Optimization (SEO) really is the way of the future when it comes to the world of digital marketing. Businesses everywhere can implement SEO in order to boost brand visibility and influence conversion rates. But SEO can be valuable for lots of other reasons, too. If you’re navigating the first…

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7 Ways to Use Blogging to Boost Your Ecommerce Business

Blogging is a powerful tool to take your ecommerce business from an average to a sustainable venture. When you effectively embrace blogging, you’ll not only attract visitors to your website but you will consistently acquire new customers as well. Other content distribution channels such as social media, display advertising, among many others, are quite expensive. They both take your time and money. However, blogging is one of the inexpensive marketing…

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6 Ways to Increase Your Social Media Engagement

Did you know there are over 1.82 billion social network users worldwide… and that number is expecting to increase to 2.33 in 2017. But, being active on social media is an essential part of your marketing plan. But you need to make sure you reach your audience more effectively than your competitors. It is a popular way to use direct marketing, it allows you to connect one on one with…

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Google Ranking Factors of 2019

To maximise your Google Rankings there are a few ranking factors you should focus on. It’s important to keep up to date with changes in Google Search’s ranking algorithms. Luckily SEO isn’t all about getting every tiny detail right, it’s about prioritising and putting those important things first. So, 2017 is in full swing and there are some Google Search ranking factors that you should take into consideration. Content. Content…

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Augmented Reality and SEO

Augmented reality (AR) has been growing and has become a surging up the ranks bursting into popular culture. For example; Pokemon Go, and AR based gaming app, generated huge traction, with its launch in July 2016. The free to play app that’s location based saw millions engage in the interactivity of augmented reality. We have no doubt that we will begin to see other AR apps begin to dominate in…

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11 Tips for a Successful Blog

With many creative blogs already out there, its sometimes a struggle to make yours stand out. And often you sit there wondering how you get people returning for more and how do you increase visitors along with building a loyal following. We have plenty of tips to get your creative blog moving up the ranks and therefore raising your profile and helping you win more business. So, here are some…

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8 Ways to Use Web Videos to Help Your Business Grow

Video production is becoming increasingly popular as a main method of communication with customers and potential prospects. The production of a video is something that can be done in-house or outsourced, and there are two reasons it has quickly become a marketer’s media tool; Videos are interactive and engaging. Video is persuasive. So, if you’re wondering the different ways you can use web videos to help your business grow here…

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