Are you a tradesperson looking to expand your business or dive into a new venture? In today’s digital age, finding the right niche with low competition can be the key to unlocking success. In this comprehensive guide, we’ll explore 18 niche services in the trades industry that offer ample opportunities for growth and profitability. Learn […]
Having a strong online presence is crucial for the success of any local business. One powerful tool at your disposal is having a Google Business profile, which allows you to manage how your business appears on Google Search and Maps. In our opinion, this is the best free marketing tool out there, as it’s free […]
Gaining visibility and attracting customers to your local service business can be daunting. However, there’s a powerful tool at your disposal that can significantly enhance your online presence and drive high-quality leads: Local Service Ads, also known as Google Guaranteed ads. In this comprehensive guide, we’ll go into what Local Service Ads are, how they […]
Mastering the nuances of Google Ads is pivotal for businesses seeking to amplify their online presence and connect with the right audience. Two critical elements of a Google Ad are the Display URL and Final URL. In this blog post, we’ll unravel the distinctions between these two URLs and delve into their integral roles in […]
Today we unveil the transformative journey of Eden Horticultural, shedding light on the incredible impact of One Base Media’s digital marketing and lead generation services. Eden Horticultural’s narrative begins with the familiar challenge of struggling to secure leads. However, their story takes a remarkable turn once our proven digital marketing strategies enter the scene. https://www.youtube.com/watch?v=en8gqcbY4-U […]
As a towing business owner, your ultimate goal is to turn as many leads as possible into sales. But how can you increase the conversion rate for your Google Ads campaign? Through effective landing page optimisation and other strategic techniques, you can significantly increase your chances of transforming clicks into customers. In this blog, we […]
Are you investing in Google Ads but not seeing the results you expected? Chances are, your ads may be falling short because they’re not targeting the right keywords or filtering out the irrelevant ones. In today’s guide, we’ll explore how you can leverage Google’s free Keyword Planner to uncover highly targeted local keywords and efficiently […]
Local businesses rely heavily on effective online marketing strategies to reach their target audience and generate leads. Google, being the most prominent search engine with over 8.5 billion searches a day, plays a crucial role in getting more local customers. In this post, we will explore local Google marketing strategies that work in 2024 to […]
Are you grappling with the frustration of meticulously optimising a page for local keywords, only to discover it hiding away on page 2 or 3 of search results? Fear not, as this post will introduce you to a transformative hack—Surfer SEO. This AI-powered tool not only fine-tunes and optimises your content but also provides a […]
In today’s digital age, online reviews have become an integral part of our decision-making process. Whether it’s finding a trusted restaurant or choosing a reliable plumber, customer reviews play a significant role in shaping our choices. But did you know that these reviews can also impact the search engine optimisation (SEO) of a plumbing business? […]
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