9 Features of a Well-Built Web Design

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9 Features of a Well-Built Web Design

You’re probably wondering… How do I know if I have a well-built web design? Well it takes a combination of many factors to complete a website. These factors will differ according to the specific needs of the business in question, so it can sometimes be hard to truly say whether one person has a better web design compared to the others. Despite this though, there are features that will stick…

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Snapchat vs Instagram vs Facebook: Who Has the Best Stories

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Snapchat vs Instagram vs Facebook: Who Has the Best Stories

It all started with Snapchat, they decided that their app would start letting you post stories to your friends. This trend soon took off, making Instagram and Facebook a little bit jealous. So, Instagram jumped onto the trend introducing stories into their app, once Instagram started Facebook followed. Meaning that all three social media apps now allowed users to post about their daily activities through their stories. Once this trend…

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The Importance of Using High Quality Images on Your Website

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The Importance of Using High Quality Images on Your Website

Everyone knows that images make everything better and easier to read, why? Well because users like to see something visual over a massive block of text, because they relate better to an image compared to a paragraph of words. And this is true for any type of reading material, and there is no exception for websites. Continue reading to understand why the team here at One Base Media use high…

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A Day in the Life of Our Copywriters

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A Day in the Life of Our Copywriters

You are probably thinking that copywriting must be a boring job to do, but it really isn’t. I am constantly learning new things and writing fresh and new content daily. My day to day job is the same, however the content I’m learning and writing about is always different. And this is what makes the job so interesting. I will go from writing about plumbing to the latest events in…

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The Evolution of SEO Trends Over the Last 25 Years

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The Evolution of SEO Trends Over the Last 25 Years

As you can imagine in the last 25 years SEO has grown and changed dramatically to get to the finely tuned algorithms it has now. But as the first signs of SEO emerged for people, alongside the dawn of the internet, few people would have anticipated the impact that it has on daily life such a short time after. After just a quarter century, SEO has grown from the simplicity…

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10 Social Media Marketing Tips and Tricks for 2017

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10 Social Media Marketing Tips and Tricks for 2017

Sometimes keeping up with the latest social media changes can be hard, and at times we all need a little help to keep up with the changes to keep our social media marketing strategy up to date and fresh. Are you in need of some social media marketing help? Well look no further, here are some tips and tricks for your social media marketing strategy. Use Images to Amplify Your…

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10 Reasons Why Blogging is Important for Your Business

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10 Reasons Why Blogging is Important for Your Business

There is some debate as to whether blogging is still important and relevant in the marketing strategy for businesses. But regardless if your a small or multinational company, blogging is still fundamental to your online content marketing strategy. Here are 10 reasons why blogging is still important for your business today. Setting It Up Is Easy. Setting up a blog for your website is a very simple thing anyone business…

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9 Graphic Design Trends for 2017

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9 Graphic Design Trends for 2017

With 2017 in full speed, graphic design trends are changing a little. Many of the 2016 trends will continue to show themselves in 2017, however there are a few new trends that are set to make an appearance and change graphic design in 2017. Here are 6 trends to watch out for, in order to make graphics brilliant for 2017! Responsive Logos These logo’s have been designed to keep up…

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Top 10 SEO Tips and Techniques

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Top 10 SEO Tips and Techniques

Search Engine Optimisation (SEO) plays an important role in any business. SEO is the backbone of your rankings on Google and other search engines. Therefore, you want to make sure your SEO is correct to ensure you receive the maximum benefits. Here are some tips and techniques to help you get the best rankings possible for your website: Firstly, you may be wondering what SEO actually is? SEO is a…

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