If you run a local business, you need to be running Google Ads. Why? Because nearly 46% of all Google searches have local intent. That means people in your area are actively looking for services like yours every single day. If your business isn’t appearing at the top of Google, you’re missing out on a […]
If you’ve ever run a Google Ads campaign for your local service business, you know how competitive it can be. The difference between a customer clicking on your ad or your competitor’s often comes down to the smallest details—especially your headlines and descriptions. We’ve generated thousands of leads and successfully managed hundreds of profitable Google […]
If you’re just starting out with Google Ads, selecting the right campaign objective and campaign type from the variety of options can feel overwhelming. But don’t worry! In this blog, we’ll break down the six different types of Google Ads objectives and campaign types in detail. By the end of this guide, you’ll have a […]
Managing billing in Google Ads is essential for running smooth, uninterrupted ad campaigns. Whether you’re a business owner or a digital marketer, understanding how Google charges you for ads and setting up your payment methods is crucial to ensuring your campaigns run without a hitch. In this guide, we’ll walk you through the entire process […]
Have you ever wondered what a Google Ads specialist actually does? If you’ve run ads yourself, you know it’s not as simple as setting them up and watching the leads roll in. That’s where the specialist comes in! In this blog, we’ll break down exactly what a Google Ads specialist does to make sure your […]
The beauty of Google ads lies in its potential to reach targeted audiences with precision, but unlocking that potential requires a strategic approach. Whether you’re struggling with low click-through rates, high costs per click, or poor conversion rates, these expert tips are designed to address common pitfalls and propel your campaigns towards success. Optimise Your […]
Are you frustrated with running Google ad campaigns that seem to burn through your budget without delivering the expected results? You’re not alone. Many businesses dive into Google Ads without fully understanding the nuances of keyword selection, leading to common mistakes that hamper campaign effectiveness. In this blog, we delve into the heart of Google […]
There are two reasons your landing page is not converting, either you have over complicated it or you have not implemented 1 of the 4 elements that is crucial for a successful landing page. Creating a high-converting landing page for your Google Ads campaign is an important step in turning clicks into customers. Especially in […]
Google Ads reigns supreme as a powerful tool for local businesses to reach their target audience. However, simply setting up campaigns isn’t enough to ensure success. Regular audits are essential to fine-tune your strategies, optimise spending, and maximise returns. In this guide, we’ll delve into the intricacies of running a comprehensive Google Ads audit, covering […]
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