In today’s competitive trade environment, margins are tight, projects are fast-paced, and clients are more environmentally conscious than ever. Whether you’re a construction firm, a plumbing contractor, or an electrician, you know the importance of running a lean, efficient operation. But what if there’s a hidden area where you could improve efficiency, reduce costs, and […]

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How to Do Keyword Research for Local Businesses

  • obm
  • June 16, 2025
  • 12 min read

In today’s digital age, local businesses must prioritise their online visibility to attract and retain customers. With approximately 80% of local searches resulting in conversions, ensuring your business appears prominently in search results is crucial. Effective keyword research is the cornerstone of this visibility, enabling your website to rank higher on search engines like Google. […]

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Google Map Pack – Rank Your Local Business

  • obm
  • May 25, 2025
  • 23 min read

If you’re a local business and you’re not appearing in the top 3 of the Google Map Pack, you’re likely missing out on a significant number of potential customers. The Google Map Pack is one of the most valuable spaces for local businesses because it provides immediate visibility to searchers looking for services in your […]

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