How to Add Social Media Links to Your Google Business Profile

  • December 14, 2023
  • obm
  • 4 min read
How to Add Social Media Links to Your Google Business Profile

In the ever-evolving digital landscape, staying connected with your audience across various platforms is crucial. Google My Business (GMB) has recently simplified the process of integrating your social media presence directly into your profile.

In today’s post, we’re going to walk you through adding your social media channels to GMB and explore how this seamless integration can enhance your online visibility and boost your Google Business Profile SEO.

The old hassle: coding social media profiles

Remember the days when incorporating social media profiles into your Google Business Profile meant delving into website code? It was a tedious process that often left businesses waiting in anticipation, hoping to see the profiles materialise on their GMB profiles after weeks or even months.

The new ease: adding social media profiles on GMB

Fortunately, as we mentioned at the beginning of this blog, GMB has streamlined the process, making it user-friendly and efficient. Here’s a step-by-step guide to effortlessly add your social media profiles:

1. Log in to your google my business profile

Log in to your google my business profile
  • Access your GMB dashboard and navigate to the “Edit Business Info” section.

2. Scroll down to the social media section

Scroll down to the social media section​
  • As you edit your business information, locate the dedicated section for social media profiles.

3. Add your social media links

Add your social media links​
  • Enter the URLs of your social media profiles, covering platforms such as Facebook, Twitter, Instagram, LinkedIn, and others. This step allows you to seamlessly connect your GMB profile with your broader online presence.

4. Wait for the magic to happen

social media links gets added to GMB
  • After adding your social media profiles, exercise a bit of patience. In just a few hours, you’ll witness the transformation as your GMB profile showcases the profiles under your business information.

The benefits unveiled: driving traffic to your Social media

Why bother integrating social media profiles into your GMB profile? The advantages are manifold:

Enhanced visibility

Directly linking your social media profiles elevates your online visibility. Visitors to your GMB profile can effortlessly explore your broader digital presence with a simple click.

Improved engagement

Facilitate easy interaction by providing visitors with direct access to your social media platforms. Whether it’s sharing updates, promotions, or engaging content, this seamless connection fosters increased engagement.

Cross-promotion opportunities

Leverage the interconnected nature of social media by cross-promoting your various platforms. Users who find you on GMB might discover your Instagram or Twitter, creating a comprehensive online experience.

Showcasing authenticity

By integrating social media profiles, you project authenticity and transparency. Visitors can explore different facets of your business across diverse platforms, fostering trust and credibility.

Elevate your digital presence with GMB and social media integration for enhanced SEO

In the era of digital connectivity, every avenue that simplifies and enhances your online presence is invaluable. Google My Business has successfully bridged the gap, allowing businesses to seamlessly integrate their social media profiles. This uncomplicated process not only saves time but also unlocks a myriad of benefits, from increased visibility to enhanced engagement

Elevate your digital presence today by effortlessly connecting your GMB profile to your social media profiles for improved Google Business Profile SEO.

Lead generation success is just a form-fill away!

Google My Business is just one of the many tools that you can utilise to start bringing in new leads for your business. Here at One Base Media, our marketing strategies take on a multi-pronged approach, targeting every lucrative platform to ensure a huge influx of leads and exponential growth for our customers.

Want us to help you? Simply get in touch with our team today and we’ll get you set up for success in a matter of days.


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