Even a seasoned marketing professional can’t always remember the components and principles that make up modern SEO. Especially when it comes time to audit your site and content, forgetting important elements of strong SEO can lower your rankings. So whether you’re new to the game or just need another helpful marketing tool, we’ve put together […]
Google Ads reigns supreme as a powerful tool for local businesses to reach their target audience. However, simply setting up campaigns isn’t enough to ensure success. Regular audits are essential to fine-tune your strategies, optimise spending, and maximise returns. In this guide, we’ll delve into the intricacies of running a comprehensive Google Ads audit, covering […]
Manchester isn’t only known for its love for football, but also art, music and designs. Thebooming businesses in Manchester are therefore making full use of all these elements to craft their unique identity and stay ahead. Yet, some businesses fail to match up to the expectations. Why? They have poorly designed logos. Always remember, your […]
Starting a business is always seen as a big step. So why not take an even bigger step by starting your business abroad? Having a business overseas can help reach a bigger market than you could in your hometown. With the marvels of online work, it is possible to accomplish numerous tasks from around the […]
Automation and digitization is the key to see your business making it big in the market. The market is difficult to conquer when you are new and challenging to maintain the share when you are old. In either case, technology is a basic requirement to keep yourself ahead of others and create a brand that […]
Are you tired of seeing your Google Ads budget go down the drain without any tangible results? If so, you’re not alone. Many service businesses struggle with ineffective ad campaigns, often due to a common yet critical mistake — neglecting to include negative keywords. Negative keywords play a vital role in ensuring that your ads […]
Are you a tradesperson looking to expand your business or dive into a new venture? In today’s digital age, finding the right niche with low competition can be the key to unlocking success. In this comprehensive guide, we’ll explore 18 niche services in the trades industry that offer ample opportunities for growth and profitability. Tapping […]
Having a strong online presence is crucial for the success of any local business. One powerful tool at your disposal is having a Google Business profile, which allows you to manage how your business appears on Google Search and Maps. In our opinion, this is the best free marketing tool out there, as it’s free […]
Gaining visibility and attracting customers to your local service business can be daunting. However, there’s a powerful tool at your disposal that can significantly enhance your online presence and drive high-quality leads: Local Service Ads, also known as Google Guaranteed ads. In this comprehensive guide, we’ll go into what Local Service Ads are, how they […]
Mastering the nuances of Google Ads is pivotal for businesses seeking to amplify their online presence and connect with the right audience. Two critical elements of a Google Ad are the Display URL and Final URL. In this blog post, we’ll unravel the distinctions between these two URLs and delve into their integral roles in […]
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