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Best digital marketing blogs to follow

obm — Tue, 17 Sep 2019 15:14:58 +0000

Digital marketing is now one of the most important things that you need to know about if you want to advertise your business, or really anything online. When you are trying to come up with a plan for how to do this, you might want to search the internet to find information on the best ways to do this, updates on the newest ideas and other things that you might not have thought of yet. For that reason, we have written this article that contains the top 10 digital marketing blogs so that you can find the most suitable one, among the sea of options. So, let’s take a look!

Content Marketing Institute

The first blog that we are going to look at is Content Marketing Institute. On this blog, you are going to find some of the best and most relevant information about how content can help you to build your brand. Whether you want to know about the current trends in the industry trends or the best practices that you can use, you are going to find it all in this one place. Educating people on digital marketing is the main focus of this blog, so you will find a lot of resources such as eBooks on here for you to browse. If information is what you are after, there isn’t really a better source!

The Moz Blog

For over a decade now, Moz has been one of the leading providers on information related to all things SEO. The bigger the company got, the more information they started to get out there for their readers. If you want to know everything there is to know about SEO, then Moz is certainly the place for you to be. SEO is not a simple topic to understand, but Moz have some of the best articles anywhere on the internet, including their beginners guide to SEO for those of you who are just starting out. The great thing about this blog is that it stays up to date and helps you understand everything behind SEO as well as what you see on the surface.

Marketing Land

Informative and relevant content is what you are going to find on this blog. Marketing Land covers a wide range of topics to give you all the information that you could possibly need. Whether it is new features that have been added to social media platforms, or new content management systems, you are going to find it all right here.

Search Engine Land

If you have been trying to find information on SEO that is simple and easy to understand, then Search Engine Land is going to be the place for you. Mainly, you will find short articles that have solid pieces of information for you to take away. So, if you aren’t looking for a lengthy read, but you need information on digital marketing and SEO, then this could be exactly what you are looking for.

DigiDay

If you’re a big brand that needs any kind of information on digital marketing, then Digiday could be your source of information. Digital marketing tips work for everyone, but sometimes when putting them into practice, you need to know how it will work out on a larger scale. That is where this blog can be very handy, as it will give you all the information that you need, while also directing you to new job roles and events that you might be interested in.

Kissmetrics

Data-driven marketing is surely the expertise of this website, so if this is something that you are interested in learning about specifically, Kissmetrics can help. If you are an online company who is looking to improve their marketing, the research that the Kissmetrics team conducts could be a massive help as they have already helped a whole range of companies make changes that have sent their marketing soaring.

Socialfresh

Socialfresh covers a diverse range of topics for you to browse, including the power of social media and how it is always evolving. As a busy business owner, you might not have time to sit down and read through a bunch of articles, so instead this blog offers you a variety of alternative media such as podcasts, videos, and presentations to help you get the information that you need without having to intently read an article.

Convince And Convert

Short, simple, and to the point, Convince and Convert can get you the information you need within minutes. The articles here will help you to look at your own content on your website with fresh eyes and see what you can do to improve your digital marketing here. If you are looking to incorporate new strategies into your content, then this blog is going to be somewhere to get your information.

Smarp

Smarp has a blog that focuses on employee advocacy and lets you get right into the marketing mindset. Getting your employees involved in your digital marketing is a great way to get that human connection with your social media reach. A lot of the articles on this page focus on looking at the bigger picture when it comes to digital marketing, so it is a good read if you are looking to expand your mind to this world.

PSFK

You will find a lot of high-quality information here and in a way that is appealing visually to their audience. The topics and questions that are posted on this blog make the reader really engaged with the text, giving them the maximum potential to soak in all the information. There are also some interesting predictions for the future of the industry that you might find useful. We hope that you have found this article helpful, and now know what the top 10 digital marketing blogs are. Use these resources to help you get the information that you need, and watch your digital marketing soar higher than ever before. Good luck, and we hope that you have found what you were looking for.

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Best Business Networking Groups in the UK

obm — Wed, 03 Apr 2019 21:15:52 +0000

It is said that no man is an island. As an entrepreneur, you need to surround yourself with the right company.

An entrepreneur network will go a long way in determining how successful your entrepreneurial journey will be. Your support network need not consist of only entrepreneurs and professionals in your industry. Possessing a versatile and highly-skilled entrepreneur network would be beneficial to your career and your personal growth as well.

What Business Networking Entails

It involves the establishment of mutually beneficial relationships between business owners and potential customers. The primary objective of business networking is to inform people of your business and to attract a customer base. It goes beyond attending networking events. It is all about building trust and authentic relationships that help both parties.

Business networking must be strategic and focused, for it to be effective. The entrepreneur must have a clear understanding of what he does, his goals and objectives. It also involves a high degree of being proactive. The entrepreneur must be able to efficiently and speedily follow through on referrals given.

Why do you need an Entrepreneur Network?

Networking is one of the essential skills an entrepreneur should possess. It is an incredible tool that helps in the growth and development of a business. An entrepreneur network is a useful resource every entrepreneur should have. Being a part of a networking group is essential because it provides entrepreneurs with opportunities to meet potential investors. It also offers opportunities to connect with other entrepreneurs, mentors, and experts in your industry.

Another advantage of an entrepreneur network is that it helps to generate referrals which could help establish a customer base. It also helps business owners stay up-to-date with information concerning their industry. Also, it provides entrepreneurs with solutions to challenges they may encounter on their entrepreneurial journey. It also helps to inspire entrepreneurs while boosting their morale and confidence. Finally, it allows entrepreneurs to share ideas and experience amongst themselves.

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Types of Networking Groups

There are several types of networking groups, with their respective advantages and disadvantages. Even though some may seem to be similar, they do not offer equal opportunities and benefits. Here are some of the most common business networking organisations:

• Informal Networking Groups: They are also referred to as casual-contact groups. They are gatherings of people from various professions.
A typical example is a local Chamber of Commerce.

Many of them do not require special meetings nor stringent membership rules. They help to promote healthy and more fulfilling personal connection relationships. However, this may take some work as they are made up of people from different fields. A downside to them is that they do not promote tremendous referral opportunities for entrepreneurs.

• Online Networks: They refer to social media networks and are useful for building entrepreneurial brands. They also help entrepreneurs stay connected with their customers or clients.

A significant advantage of online systems is that they contribute to expanding an entrepreneur’s customer base globally. However, to yield maximum results, social networking may prove to be quite time-consuming. Furthermore, personal security issues may be a significant concern.

• Professional Associations: They are groups that are very specific in purpose. They are formed based on qualification or some shared interest. They may focus on a particular industry, such as accounting, architecture, health or trade. The primary purpose of a professional association is to share ideas and information.

An advantage of this networking group is that it helps you know your competitors. However, this could also be a disadvantage in that it may promote adversarial relationships.

• Lead Groups: They are also referred to as strong contact organisations. Although smaller than professional associations, they are also made up of professionals. Their smaller size also helps to boost their effectiveness. Examples include the Business Network International (BNI) and Le Tip. Lead Groups have very organised and structured meetings, with each chapter following the same procedures and agenda. The focus of this kind of networking group is to help its members with referrals.

Due to their highly organised structure, lead groups ensure all their members are committed. They also promote equal exposure and participation among their members. Furthermore, they also host a wide range of business networking events for their members.

• Community Service Clubs: The emphasis of this kind of networking group is on community service. It does not mainly promote referrals among its members. The primary advantage they offer is that they help to build lasting relationships.

Which Networking Group do you join?

As an entrepreneur in the UK, you may be looking to be a part of a networking group. Perhaps, you are looking for one that offers advice or provides development opportunities. You may also be seeking to join a group that gives training or start-up funds.

No matter what your objective is, there are several available networking groups that you could join. However, it could be quite overwhelming trying to decide on which one to join. Here is a list of the best business networking organisations in the UK:

• The British Chamber of Commerce (BCC): It is one of the oldest and most reputable business networking organisations in the UK. It assists British businesses in building relationships on every level. It also connects businesses locally, nationally and internationally with other enterprises and opportunities.

Members can benefit from its online services or by attending one of its business networking events. Simply put, the BCC helps businesses to connect, succeed and grow.

Membership fee of the BCC varies, depending on your local chamber. You could reach out to the national chamber here or search for your local chamber on the internet.

• The Institute of Directors (IOD):

This is the business networking organisation with the largest membership in Britain. To become a member of the IOD, you must be a company director or senior business leader. This organisation hosts a variety of business networking events and other related programs.

• The Confederation of British Industry (CBI):

It is one of the oldest lobbying business networking organisations in the UK. It helps its members expand their entrepreneur network and provides them with the latest information in the industry. The CBI also tackles national and international issues affecting British businesses.

• The Federation of Small Businesses (FSB):

With over 200,000 members, this is the biggest pressure group in the UK. It seeks to protect and promote the interests of small businesses. It achieves its objectives by hosting business networking events for its members and providing online discussion platforms. It also offers business advice, support and financial expertise to its members.

• The Met Club:

They specialise in business networking by providing entrepreneurs with access to decision-makers. It is an informal club where entrepreneurs can meet and discuss business-related issues. Although members and non-members can attend all Met Club business networking events, membership offers a lot more benefits.

Single membership of the Met Club costs £300 annually.

• The Forum of Private Businesses (FPB):

It offers protection and support to small and medium-sized business enterprises in the UK. It also hosts free business networking events for its members where they can get to know other entrepreneurs. They could also receive business advice from experts.

• Entrepreneurs’ Organisation:

It is a global business networking organisation with over 186 Chapters in 58 countries. It is designed for entrepreneurs who wish to meet other entrepreneurs and share contacts. It seeks to promote the growth and development of entrepreneurs within their industry. It also hosts business networking events that allow its members to receive advice from expert speakers.

• The British Council:

It is the international cultural relations organisation of the UK. It helps entrepreneurs become acquainted with professionals in different industry sectors.

• Enactus:

It is a global non-profit community of students, academic and business leaders from all around the world. With about 72,000 members annually in different universities in 36 countries, it is the largest on-campus student business organisation worldwide. To find about more.

• National Association of College and University Entrepreneurs (NACUE):

It is the leading business organisation in the UK that seeks promotes student entrepreneurship. It has a vast network and a wide range of business networking events.

Summery :

No matter what you seek you achieve, there is a business networking organisation you could join. Do not be afraid to make inquiries or attend networking events. Business networking is a huge part of your success story as an entrepreneur. After all, it has been said that your network determines your net worth.

Best Business Books Every Entrepreneur Should Read

obm — Sat, 23 Mar 2019 15:11:27 +0000

The number of entrepreneurs in the world is increasing at a geometrical rate. Every day start-ups spring up and attempt to break into various markets. It is only necessary that entrepreneurs keep acquiring knowledge to help them in a very competitive market space. Reading books tops all ways to gain knowledge. The amount of information and motivation hidden in books is mind-blowing. We have compiled for you a list of books every entrepreneur should read for personal and business growth.

1. 7 Habits of Highly Effective People by Steven R. Covey:

This classic is among the best books to read about entrepreneurship available in over 40 languages and millions of copies sold. Stephen R. Covey highlights important day-to-day habits that will propel you to achieve your goals. It is an easy-to-read and engaging book for entrepreneurs. https://amzn.to/41whkCh Listen on Audible

2. The Four Steps of Epiphany by Steve Blank:

This is an influential book especially in Silicon Valley. People who have read and appraised it reviewed that it provides a lot of information to make entrepreneurs fit into a market. It provides a series of exercises and examples to guides and is one of the best books for entrepreneurs.

entrepreneur Archives - Construction Marketing Agency | Digital Marketing For Construction Industry

Best digital marketing blogs to follow

Speak to an expert

Best Business Networking Groups in the UK

What Business Networking Entails

Why do you need an Entrepreneur Network?

Types of Networking Groups

Which Networking Group do you join?

• The Institute of Directors (IOD):

• The Confederation of British Industry (CBI):

• The Federation of Small Businesses (FSB):

• The Met Club:

• The Forum of Private Businesses (FPB):

• Entrepreneurs’ Organisation:

• The British Council:

• Enactus:

• National Association of College and University Entrepreneurs (NACUE):

Best Business Books Every Entrepreneur Should Read

1. 7 Habits of Highly Effective People by Steven R. Covey:

2. The Four Steps of Epiphany by Steve Blank:

3. Think and Grow Rich by Napoleon Hill:

4. The Coaching Habit: Say Less, Ask More and Change the Way You Lead Forever by Michael Stanier:

5. The Creative Curve by Allen Gannett:

6. Rework by Jason Fried and David Heinemeier Hansson:

7. Switch: How to Change Things When Change is Hard by Dan and Chip Heath:

8. Tribes by Seth Godin:

9. The 4-Hour Workweek by Timothy Ferriss:

10. Good to Great by Jim Collins:

11. The Essays of Warren Buffett by Warren Buffett:

12. The Innovator’s Dilemma by Clayton M. Christensen:

13. This is Marketing You Can’t Be Seen Until You Learn to See by Seth Godin:

14. The Referral Engine Your Business to Market Itself by John Jantsch:

15. The Little Big Things: 163 Ways to Pursue Excellence by Tom Peters:

16. Do More Faster by Brad Feld and David Cohen:

17. Lost and Found by Rand Fishkin:

18. Rich Dad Poor Dad by Robert T. Kiyosaki:

19. Mastering Leadership by Robert J Anderson and William Adams:

20. Getting to Yes by Roger Fisher and William Ury:

21. Daring Greatly by Brene Brown:

22. Choose Yourself by James Altucher:

23. Big Magic: Creative Living Beyond Fear by Elizabeth Gilbert:

24. You are Badass at Making Money: Master The Mindset Wealth by Jen Sincero:

25. To Sell Is Human: The Surprising Truth About Moving Others by Daniel H. Pink:

26. How to Win Friends and Influence People by Dale Carnegie:

27. The $100 Startup: Reinvent The Way You Make a Living, Do What You Love, And Create a New Future by Chris Guillebeau:

28. The Obstacles Is the Way: The Timeless Art of Turning Trials into Triumphs by Ryan Holiday:

29. The Psychology of Selling by Brian Tracy:

30. Deep Work: Rules for Focused Success in a Distracted World by Cat Newport:

31. Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons and World Class Performers by Tim Ferriss:

32. Outliers: The Story of Success by Malcolm Gladwell:

33. The Power of Broke: How Empty Pockets, a Tight Budget and a Hunger for Success Can Become Your Greatest Competitive Advantage by Daymond John:

34. Start with Why: How Great Leaders Inspire Everyone to Take Action by Simon Sinek:

35. The Motivation Myth: How High Achievers Set Themselves Up to Win by Jeff Haden:

36. The Subtle Art of Not Giving a F*ck:

37. The Power of Habit: Why We Do What We Do in Life and Business by Charles Duhigg:

38. So Good They Can’t Ignore You: Why Skills Trump Passion in the Quest for Work You Love by Cal Newport:

39. Never Split the Difference: Negotiate as If Your Life Depended On it by Chris Voss and Tahl Raz:

40. The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell:

41. Hooked: How to Build Habit-Forming Products by Nir Eyal:

42. Traction: How Any Start-up Can Achieve Explosive Customer Growth by Gabriel Weinberg and Justin Mares:

43. What if it Does Work Out? Turn Your Passion into Cash, Make an Impact in the World and Live the Life You Were Born to by Susie Moore:

44. The 4 Disciplines of Execution: Achieving Your Wildly Important Goals by Chris McChesney, Sean Covey and Jim Huling:

45. The Culture Map: Breaking Through the Invisible Boundaries of Global Business by Erin Meyer:

46. The Intelligent Investor by Benjamin Graham:

47. The Outsiders: Eight Unconventional CEOs and Their Radically Blueprint for Success by William N. Thorndike:

48. Mini Habits: Smaller Habits, Bigger Results by Stephen Guise:

49. 24/7: The First Person You Must Lead is You by Rebecca Halstead:

50. Smarter Faster Better: The Transformative Power of Real Productivity by Charles Duhigg:

51. The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries:

52. The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers by Ben Horowitz:

53. The Personal MBA: Master the Art of Business by Josh Kaufman:

54. Choose Yourself! Be Happy, Make Millions, Live the Dream by James Altucher:

55. Essentialism: The Disciplined Pursuit of Less by Greg McKeown:

56. The Ten-Day MBA: A Step-by-step Guide to Mastering the Skills Taught in America’s Top Business Schools by Steven A. Silbiger:

57. What I wish I Knew When I was 20: A Crash Course on Making Your Place in the World by Tina Seeling:

58. Emotional Intelligence 2.0 by Travis Bradberry:

59. The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness by Dave Ramsey:

60. Good to Great: Why Some Companies Make the Leap and Others Don’t by Jim Collins:

61. When Genius Failed: The Rise and Fall of Long-Term Capital Management by Roger Lowenstein:

62. Reengineering the Corporation: A Manifesto for Business Revolution by Michael Hammer and James Champy: